Aditya Birla Sun Life AMC launches MyMutualFundGPT

New Delhi, March 18 (UNI) Aditya Birla Sun Life AMC on Monday announced the launch of MyMutualFundGPT, an information tool designed to help investors know more about its products and conduct research on its top-performing funds, fund managers, and related topics.

“This is a significant step towards reshaping the landscape of digital interactions in the mutual fund industry. The launch of MyMutualFundGPT emphasises our commitment to leveraging cutting-edge technology to provide a more intuitive and engaging experience for our investors,” said A Balasubramanian, Managing Director and CEO of Aditya Birla Sun Life AMC.

The company said that the Gen AI-based tool goes beyond traditional keyword matching by comprehending the context of queries and generates responses based on the meaning.

“As an alternative to navigating through vast amounts of information, MyMutualFundGPT empowers the investor to take informed decisions with clear explanations from respective product or service brochures available on our website. Besides, MyMutualFundGPT acts as an innovative solution-oriented providing a conversational interface,” it said.

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