Mumbai: Betting big on the booming India smartphone market, Infinix Mobile, the online smartphone brand from Transsion Holdings, on Tuesday launched yet another forward-looking and contemporary smartphone ‘Hot S3’ here.
With this launch, Infinix brings in its fourth global product series ‘Hot S’ to India. It is designed in two variants — 3GB+32GB, which is priced at Rs 8,999, and 4GB+64GB storage, priced at Rs 10,999.
Underpinning its unique selling proposition (USP), the Hot S3 is the first smartphone that sports the full view display with 20 MP selfie camera, with a capability to take selfies even in low light with dual soft light flash. Infinix is the official smartphone partner of Mumbai City FC in the current season of the Hero Indian Super League, which is in line with its vision to connect with its young fans in India.
Speaking on the occasion, Anish Kapoor, chief executive officer, Infinix India, said, “India is an extremely significant market for Infinix and Hot S3 is getting launched in ‘India first’ before getting launched in other markets. Hot S3 is made for the young generation below 20 years of age who like to express themselves through selfies, he added.