Wednesday December 12, 2007

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 Home>>>Business 

Nokia to offer internet through low cost handsets 

Agencies

Amsterdam, Dec 11: With an aim to strengthen its foothold in India, global mobile phone leader Nokia will introduce internet-ready low cost handset that will enable the masses to log in to the web.

"We are planning to bring internet access to all the masses in India through our low cost handsets... the company is working diligently towards it," Nokia's Senior Vice President (Entry Business Unit - Mobile Phones Business Group) Soren Peterson said.

Noting that accessing internet through GPRS was time consuming, he said the company was working on a new business model as there were "100s of millions of users" for internet.

"More than half of the new handsets sold every month in India comes from Nokia," he said when asked how many phones Nokia was selling in India.

India, which has overtaken the US to emerge as the second largest market by sales for Nokia after China, has been adding over six million new mobile users every month.

Nokia also aims to be the world number one in bringing the internet to mobile devices. According to estimates, the total internet services market will be approximately Euro 100 billion in 2010.

On the emerging competition for the company here, he said: "Nokia is placed very well competively. There are no serious challenges to our product portfolio."

Nokia, which launches over 40 new models every year, also comes out with new models suited for the emerging markets, including India and China.

"All entry level products take into account the factors of one or other emerging market," he said.

 

 
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